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This website serves as the online dispensary of Board Certified Nutritionist, Dr. Joseph Debé. It is the culmination of thousands of hours of study and scrutiny of nutritional supplements over the past 25 years. I offer the best professional quality supplements.


BeetElite® Black Cherry


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BeetElite® Black Cherry


BeetElite® Black Cherry


10 servings

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Nitrates + Nitrites = Nitric Oxide

The reason beets enhance exercise performance is the first N:  nitrates.  Dietary nitrates are serially reduced to the second N, nitrites, to create the ultimate benefit, NO or nitric oxide.  Nitric oxide has three primary functions for athletes:

  • dilates blood vessels to deliver more oxygen and nutrients to muscles and cardiovascular system
  • increases efficiency of oxygen utilization for energy production
  • enhances the number of mitochondria to actually produce energy

Many beet products tout their nitrate content – but nitrates alone are inefficient.

It first has to be metabolized in the body.  And only about 5% of beet nitrates are metabolized to its active intermediates and this process takes at least 90 minutes.

BeetElite is a revolutionary formula that includes a natural form of nitrite, thus bypassing the inefficient nitrate reduction process.  This means that BeetElite works in 15 minutes, not 90.  And it means that BeetElite has the Nitric Oxide content of 6 beets in one shot.

When many people hear the word nitrate, they think of the harmful processed meat additive, used in hot dogs and bacon.  But recently it has been recognized for its ability to form nitric oxide. In the ‘70s, it was believed that nitrates were artificially formed molecules.  We now know that dietary nitrates are naturally occurring, and when consumed, are reduced to nitrites in mammals’ bodies through natural metabolic processes.  This realization ultimately led to the discovery of nitric oxide in 1998.  The 3 American scientists responsible for this discovery were awarded a Nobel Prize.  Nitrite is now considered an essential nutrient and molecule naturally produced in our bodies, responsible for many physiological functions.  In fact, the emerging data on nitrite reveals qualities strikingly similar to those of a vitamin.